Let go of who you were,
to become who you ARE.
Break the chains of old beliefs
&
Step into your True identity for GOOD.
An 8-Week system that actually WORKS.
Instead of treating the symptoms of unhappiness with random mindset techniques,
it focuses on the ROOT cause:
Identity.
Let go of your story to step into a life full of HAPPINESS and PURPOSE.
And.. yes, we ALL have a story.
You know, the one that says you’re not good enough, smart enough, qualified enough, attractive enough, capable enough, [fill-in-the-blank] enough…
What was my story?
I grew up learning that I wasn’t acceptable as I am.
I was taught that I needed to constantly be covering up and adding to my life in order to be the person that was worthy of everything I wanted.
As an adult, I found myself chasing who I thought I needed to be by acquiring more and “better” things, people, obligations, activities, qualifications, rituals, etc. I would say “yes” to others when I really wanted to say “no”.
I found myself waking up to go to jobs that I didn’t like, working with people I didn’t want to be around, then coming home to partners I didn’t want to be with. Vegging out with a Netflix binge to numb the cycle that would follow me the next day.
Wash, rinse, and repeat.
For years, I tried my hand in personal development and mindset work to shift my way of thinking to become the person I aspired to be. Each time without fail, I would eventually find myself going back to old patterns of negative self-talk and self-sabotage.
I wasn’t able to stop the cycle until I discovered the missing component of IDENTITY.
So why aren’t mindset practices enough in creating the shift we need to break through block and foster lasting happiness?
When we fail to bring the limiting beliefs stored in our subconscious brain to our conscious mind, any mindset work we do will almost always be followed by a relapse back to who we believe we are; back to our story.
Why does focusing on Identity prove to be so much more effective than focusing on mindset in making a lasting shift to a happy and purposeful life?
When we let go of deep-seated limiting beliefs, we begin to uncover our true identity and the action that follows is
rooted in our truth;
Who we were before we became influenced by everything around us.
What work will we do throughout the 8-weeks?
- Week 1: Uncovering Your Truth - Here is where you will dive deep to the heart of who you truly are and uncover the point at which you deviated from this truth, i.e. your “story”. This will set the intention for the coming weeks and the massive action you will take to design your new life aligned with your highest self.
- Week 2: Decluttering Your Physical Environment - This week you will systematically declutter your common spaces that create your daily energy. This creates momentum to tackle your limiting beliefs and where you begin writing your new story, thus beginning to step into your true identity.
- Week 3: Designing Your Physical Environment - Here you will use your newfound space to create an environment that generates positive, creative energy and manifests what aligns with your truth. It is miraculous what you begin to attract when you are surrounded by what you truly love.
- Week 4: Decluttering Your Social Environment - This week you will learn how to identify toxic relationships, as well as what I call "neutral relationships" (those which do not encourage our highest selves). We will apply the “4D” approach to determine how to properly and healthfully manage the relationships and how to protect your energy through the process.
- Week 5: Designing Your Social Environment - Here you will explore ways to build an inspiring and supportive community of people around you. Designing your social circle in an intentional way aligned with your truth not only shines a light on the next steps to take in your vision, but also the resources we need to make that vision a reality.
- Week 6: Decluttering Your Habitual Environment - This week you will focus on decluttering unhealthy habits, many you may be completely oblivious to, as well as the effect they are having on your life. You will become aware of where you may be engaging in pacifying activities and expose the block(s) that led you to engaging in these behaviors.
- Week 7: Designing Your Habitual Environment - Here you will use the blank canvas you've created in your day to implement healthy activities and thoughts that support the life you are creating. You will construct powerful and consistent morning and night routines, as well as daily “non-negotiables”, all in pursuit of your ideal day.
- Week 8: Stepping into Your True Self - You will close the course by acknowledging all of the shifts you've made in the last seven weeks and map out the next 90 days. It is at this point that you will have the tools to manifest whatever it is you desire to create and a sense of clarity on how to arrive at your happiest and most purposeful life.
This program is for you if…
- You’re hitting snooze on your alarm to avoid going to a dead-end job
- You’re going in circles in a business you started and you can’t remember why
- You daydream at your desk about being untethered and free to travel
- You feel disconnected from your partner and lost the spark
- The last time you remember feeling truly happy was when you were younger
- You lost your sense of self and find little to no enjoyment in life, AND…
- YOU’RE READY TO DO SOMETHING ABOUT IT!
- What if I can’t get through the entire course?
- This course is entirely self-paced for the busy professional or parent! While it’s recommended to finish it within the 8 weeks to achieve the greatest transformation, any commitment is better than no commitment. Are you willing to keep living the way you have been for the rest of your life?
- I’m not sure I can afford the price.
- We offer two payment plans: [Insert here]. The change that is possible when we let go of everything that has created blocks to building a life full of happiness and purpose is worth its weight in gold. Ask yourself, what is the cost of NOT investing in yourself today?
- I’ve invested in expensive online courses before and I still struggle with the same issues:
- That is why I created The Less Effect Method! Most courses immediately throw you into mindset work when you are still operating from a false identity created from limiting beliefs formed in childhood. You may adjust your behaviors for a short time, but inevitably go back to unhealthy patterns since you are still stuck in your old story. The Less Effect 8-Week Course addresses the root cause of identity first working in depth through letting go of old beliefs and disengaging from the story formed early on in our lives that have created blocks to happiness. The work that follows involves letting go of physical items, relationships, and habits that support that old story to uncover your true identity. Each week you will become more firmly rooted in your truth and the action that follows will echo this truth, thereby creating lasting change.
- The timing isn’t right for me.
- Here’s the thing about growth: it is always uncomfortable, but it is NEVER as uncomfortable as living as someone that is not actually you in a life that you don’t feel fulfilled in. The truth is the timing will never feel right to become uncomfortable because, well...it’s uncomfortable! The intention of the course is to lighten your load by decluttering key areas of your life to bring in ease and joy. And there is nothing uncomfortable about those two things!
- I’ve already decluttered a lot of my life, so I don’t think I need this course.
- Decluttering our life isn’t something that just happens once and we’re done. These days we are living in a real-life video game of things, people, media, opinions, content, and advertising coming at us a mile a minute that we have to deflect. The course gives you the tools of how to create systems around easily decluttering key life areas periodically to support not just creating, but maintaining a life of happiness and purpose, not to mention ease. A large part of the curriculum is dedicated to becoming intentional with how we curate newfound space in our life to more firmly root us in our true identity and not fall prey to the demands of others.
- I have to ask my partner/husband/wife since it might take time away from them.
- Good news! Many couples have taken this course and this is something I HIGHLY recommend. The reason? Those who have the support of their partners are much more likely to not only complete the program, but create a massive shift in their life to create lasting change. When both people are on board, what both parties want to manifest happens much more quickly and powerfully AND with much more ease. It might be worth exploring where your partner’s resistance to change is coming from if they do not agree with you working on yourself to become a happier more fulfilled you.
- I read Marie Kondo’s book, “The Life Changing Magic of Tidying Up”, how does The Less Effect differ from her method?
- This program not only involves decluttering your physical environment, but also provides proven systems on how to declutter your social environment (toxic/unhealthy relationships) and habitual environment (habits/routine/behaviors). Additionally, it explores how to become more intentional in designing these environments through creating sacred spaces in your home, attracting healthier, more positive influences and communities, and engaging in activities and routines that emulate your true identity to create a more joyful life.
You will receive:
- 8-Weeks of Video tutorials featuring Samantha Joy
- Weekly exercises to support you in letting go of your old beliefs
- Workbooks included with each module to walk you through the exercises in detail
- Lifetime access to a supportive community for course students and graduates
- Tools to support you in keeping your life free of clutter and how to protect your space to maintain a life of happiness and purpose
BONUSES:
- Guest interviews with highly sought after entrepreneurs from The Less Effect Beta Focus Group
- FREE copy of “The Less Effect: Design Your Life for Happiness & Purpose” when purchasing Early-bird pricing in-full
About me:
Hi, I’m Samantha, aka “SJ”.
I’m an Identity Coach to aspiring entrepreneurs and influencers. My coaching approach focuses on the concept of Minimalism where I enable others to shift their identity to their most authentic self by clearing out aspects of their life rooted in an old story.
The result is enhanced mental clarity on one’s purpose, an improved sense of self, and the ability to design an environment that attracts abundance and fulfillment.
After eight years in Corporate Accounting & Finance, five years in Consulting, and two years as the VP of Tech and Business Strategy in my last job, I’ve learned a thing or two about how and why businesses fail. More importantly, I’ve seen where business owners and entrepreneurs miss out on years, sometimes decades, of joy in their own lives and wake up barely recognizing themselves.
In the midst of my own balancing act in the Corporate world, I ran Heartbody Success Coaching for three years, providing guidance and support to aspiring entrepreneurs on how to successfully scale their businesses. During this journey, I discovered the concept of Minimalism, which I applied to my own life in an extremely rigorous manner. I not only applied this to my physical environment, but also to my relationships, habits, and routines that were no longer serving me. I was on a mission to clear out anything and everything that didn’t align with my highest self and the ife I wanted to create.
The experience shifted my life in such a powerful way both personally and professionally that I began documenting my journey, which turned into The Less Effect Method that launched my Beta Program. I soon after began implementing this method with my 1-on-1 VIP Clients who were experiencing massive shifts - leaving jobs, leaving long-term relationships, moving across the country to pursue new career paths, starting new ventures, etc. The results were so great that I wrote a book that became a #1 International Bestseller two times over all about the journey to and my WHY behind the method.
Samantha Baker
“Sam’s program helped me see how important it is to first step into an identity that believes it’s all possible in order to bring my dream to fruition. It was challenging to see the full picture prior to working with Sam. She provided the space and exercises that helped me to reach the clarity necessary to execute on my life’s purpose effectively. I have two books that I will be publishing - one manuscript is already off to editing and the second is being sent in the next two weeks, both being published by the fall of this year!”
Alex Gonzalez
“The Less Effect allowed me to be honest with myself about my living space, my social circles, the people I allowed in my life, my struggles, my anxieties, what makes me truly happy and what doesn’t. I found myself getting rid of so much dead weight that held me down from being the best version of myself. It has allowed me to carve out a path that will take me across the country to pursue a career that before I only dreamed about.”
Geneva Montano
“I have known for a long time that I wanted and needed to write a book. Sam’s program made it easy to sit down and get the words onto paper. It was a very cathartic experience and allowed me to see myself and my work more fully. Becoming an author is one of the most profound Identity shifts I’ve experienced.”
Nicole & Corey Muller
“We really loved the whole program and everything Sam helped us really dig deep to find out about ourselves. We were constantly asking each other and ourselves, ‘What do we need? What are the answers?’. The Less Effect showed us that it’s been there the whole time and we are so thankful for learning how to clear everything out to uncover those answers.”